RECRUITMENT AT ALABAMA STATE UNIVERSITY

Alumni are more than just donors to an institution. Alumni provide an innovative way to drive enrollment and retention. Engaging alumni provides the perfect opportunity to foster a lifelong learning culture while driving retention rate.

Building and maintaining relationships with alumni is crucial to the growth of ASU. Alums can help ASU with global admissions and recruitment efforts, career and professional development, local, state, and federal advocacy or lobbying and through their generous philanthropic support. We also can provide counsel and valuable feedback on an institution’s direction, curriculum, career readiness and reputation, by serving on campus leadership boards, councils, and task forces.

To be successful, we need to trust the institution’s commitment to their evolving needs and this mutually beneficial relationship. 

Reach one-Recruit one (R2) -Hornets Reproducing Hornets (H2)

It took me many years to learn alumni training starts at recruitment – it’s too late to when a student graduates.” – Howard Watkins
Alabama State University – Dreams Come True Here

Recruiting students and alumni engagement is second nature for me. You cannot have a conversation with me unless I include my alma mater. Recommend each alum with people and marketing skills in alumni chapters and share their ASU experiences with prospective high school students from across the country. These volunteers provide a personal ASU connection between the university and potential students in a variety of ways, such as ASU traditions, university friendliness and family like environment, students, and faculty relationships.

In 2014, I was selected to my alma mater board. As a member of the board, it limited my involvement with the university daily operations. Since I have been engaged with recruitment, admissions, and retention since my college life, I created Reach a student and recruit that student (R2). It is quite simple; if alums recruit one hundred students, it will equate to giving over a million dollars to our alma mater. Alumni should establish a pyramid with ten captains. The ASU alumni chapters offer many volunteers recruiting opportunities. Contact the local alumni chapter to volunteer or to recommend students. You may also contact the national alumni leadership at www.bamastatealumni.org for local chapters contact information.

If there are no alumni chapter in your area, contact the Alabama State University Office of Admission:

By volunteering your time, you are making a powerful impact. Not only are you giving back to the university in a profound and meaningful way, but you are helping to ensure the success of future generations of Hornets.